Before becoming a distributor of optical frames you will need to get business or marketing training. As a distributor, you will be business for yourself. Thus, having a complete understanding of the economic forces that run the business world is paramount.
Before you start you should also decide on your target market. Start with what you know best. If, for instance, you know a lot about the likes and dislike of the younger generation it is best to become a distributor of fun, colourful, and stylish optical frames rather than sports frames.
Look for products online and contact their manufacturers. Compare products, specifications and prices. After a good deal of online research, you will be able to determine which optical frames have the greatest profit potential. It is also good to keep an eye on your future competitors. Know what they are doing and find a way to do it better.
Make a business plan detailing provisional expenses, costs and profit projections, determine the start-up capital you will need to be an optical frames distributor and talk to the bank about a business loan or look for a business partnership.
Lastly, set realistic expectations on your first few months of business. Remember, it will take time for your business to register on the map. You will also need to differentiate yourself from your competition by lowering your prices or providing better services. By doing so, you will be able to attract and maintain your customers.
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